Welcome to Liquid
Alexander WM
June 11, 2018

In the UK, over 15 million cars are hired every year. But far too often, renting a car is an unenjoyable experience.

Booking a car can be a lengthy process, slowed down by excessive paperwork. You need to collect your car, sometimes going well out of your way to do so. And you need to spend more time returning and filling it up with fuel to avoid paying a premium. Often you end up driving a different car to the one you thought you were getting. And it is easy to trip over unexpected charges for little things like extra drivers, sat nav or child seats.

Which is where Liquid comes in


Hiring a car should be convenient and straightforward. That is our vision for Liquid. Your time is precious, and we are here to help you make the most of it. We want to enable fantastic adventures, exceptional experiences and memorable getaways in a Land Rover Discovery Sport, a car that is a pleasure to drive.

That is why we deliver your car to your doorstep and collect it when you are done. Soon that will be anywhere in London, but for now it is only central London. Currently, we cover zones 1, 2 and some of 3.

We exclusively offer the Land Rover Discovery Sport HSE Luxury, so you know the car you book is the car you will be driving. It is a vehicle that blends a wonderful driving experience with upmarket style. As well as signature features like Windsor leather seats, panoramic roof and park assist, it has the utility to handle any journey you need to make – be it that much-needed getaway or an important business trip. 

We make sure it comes with everything you need. Want to add an extra driver or a child seat? Just let us know and we will arrange it at no extra cost. We even include an iPhone charging cable and holder to give you one less thing to worry about.

Our pricing structure is simple. Rental with Liquid starts at £150 per day. The longer you rent, the lower the daily rate. Everything is included in one transparent price. Even the congestion charge. And forget the hassle of filling up your car once you are finished with it: we do it for the same price you would pay at the pump. Using Liquid means no mark-up on fuel.

It is still early days for Liquid. We are excited by the feedback we have received so far. We would love to hear your thoughts: tell us how we can improve our car rental service. Your feedback plays a huge part in helping us evolve.

We hope you enjoy where Liquid takes you.

Alexander WM
CEO, Liquid

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